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4 Questions + Tips to Maximize Church Website Design

Well-planned church website redesign can be a long process, taking up to a year. Yet, it is to your ministry’s advantage to do it as well as possible, increasing your fulfillment of your Gospel-oriented goals.

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Church website sliders? Use with caution.

Sliders are not the best use of church web page real estate.
The space on web pages (the real estate) is valuable. It should be used as effectively as possible. Allocating real estate, especially at the top of the landing page, for graphics that are ignored just doesn’t make sense.

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To rebrand or not to rebrand… That is the question

Simply put, ‘branding’ can be thought of as the overall message a person gets about your ministry. As Darrel Girardier puts it, “the 30-second elevator pitch” – points such as “what are the unique aspects of our ministry; if you get involved in our ministry, what are you going to come out with or get; what are we trying to solve for our community”.

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10 Tips for zooming into online church meetings (Part I)

To transfer information? Consider texting or sending an email instead.
To socialize? Nice, but team-building activities are more effective…and more fun.

That leaves situations where you and your church team really do need to brainstorm, discuss, and come to some decision.

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Church Website Launch? Nobody cares

Once your website is stable and you think you have made the worthwhile changes, you can do a communication nugget where you discuss what the church is doing, what changed, and where to find critical stuff. If it is your first major upgrade, this process is going to be much more important. If you had upgraded before, this may be something you do as a live church presentation, just an email newsletter, or a communication via social media.

Churches need for speed

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Fulfill the ‘Need for Speed’ on your WordPress Website

Slow websites frustrate computer users. 47% of consumers expect a web page to load in 2 seconds or less – and 40% of people abandon a website that takes more than 3 seconds to load (https://blog.kissmetrics.com/loading-time/)

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Church Feign?

Envision a meeting place full of like-minded individuals who are eager to share their knowledge, experience, and life-lessons so that YOU can fulfill your God-given passion. Such a place is Fruition Lab. Recently, I attended the 2nd Fruition Lab meetup in Berrian Springs, MI. I was able to connect with some top marketers who happened…

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Why communication isn’t a person thing. It’s a core strategy

As a corporate communicator now church communicator, Girardier has a rare perspective. His excellent podcast about his first three years on the church staff has talking points that we all can learn from.


Shhh, the baby is sleeping

Both Jordan and I have younger kids. In fact, recently, Jordan had a new baby. Chances are you are familiar with kids, nieces / nephews, little siblings and you know that when babies are sleeping, there’s the illusion that everything is quiet and calm. Actually, sleeping babies are constantly growing, developing, and ‘recharging their batteries’…

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Introduce your staff and profile your ministries – without all the hassles!

Being able to see details of the staff and volunteers helps people get a feel for the church and have some familiar faces to look for when they visit or come along to one of the ministries the church is running…